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Webflow Pricing 2026: Site Plans vs Workspace Plans Explained
Webflow's pricing confuses people because they have two separate billing systems running simultaneously. You pay for a Workspace plan to build sites, and you pay for a Site plan to host them. Understanding this distinction is the first thing you need to do before evaluating whether Webflow fits your budget.
This guide explains both systems, what each plan actually includes, and how Webflow's total cost of ownership compares to WordPress — a comparison that is more nuanced than most people expect.
Quick Picks — Webflow Site Plans
Best for content-driven sites with a blog or dynamic pages
from $29/mo
Best for simple marketing sites with no CMS needs
from $18/mo
The Two Webflow Billing Systems — Explained
Before any pricing table, you need to understand this:
Workspace plans determine what you can build and how many collaborators can work with you in the Webflow editor. You pay for a Workspace plan as a designer or developer.
Site plans determine where and how your finished site is hosted. You pay for a Site plan per site you publish on a custom domain.
If you are a freelancer building a site for a client:
- You need a Workspace plan to build
- Your client needs a Site plan to host
If you are building your own site:
- You might use a free Workspace (Webflow's free tier lets you build and publish on a webflow.io subdomain)
- You need a Site plan to publish on your own domain
Both charges are separate. Both are ongoing. Plan your budget accordingly.
Webflow Site Plans — 2026 Pricing
Site plans are what most people are actually asking about when they search "Webflow pricing." These are the plans that control your live website's capabilities.
| Plan | Monthly (Billed Monthly) | Monthly (Billed Annually) | Best For | |------|--------------------------|--------------------------|----------| | Basic | $18/mo | ~$14/mo | Static sites, portfolios, landing pages | | CMS | $29/mo | ~$23/mo | Blogs, content sites, dynamic pages | | Business | $49/mo | ~$39/mo | Higher-traffic sites, more CMS items | | Enterprise | Custom | Custom | Large orgs, compliance needs |
Prices shown are approximate. Annual billing saves roughly 20%. Verify current pricing at webflow.com/pricing.
Free Plan (Webflow.io Subdomain)
Webflow's free plan deserves a specific mention because it is genuinely useful — for building and previewing.
On the free plan you can:
- Build a complete site with full design capabilities
- Publish it on a webflow.io subdomain (yoursite.webflow.io)
- Use up to 2 pages for static sites or limited CMS items
- Share a preview link with clients or collaborators
On the free plan you cannot:
- Publish on a custom domain
- Enable form submissions to your email
- Remove the Webflow badge
- Access Webflow's full CMS item limits
The free plan is the right starting point for anyone learning Webflow or building a prototype. It is not a viable option for a live business site.
Webflow Basic Plan — $18/month
Basic is for sites that do not need a CMS — static content that does not change frequently.
What Basic includes:
- Custom domain connection
- SSL certificate
- 150 static pages
- Form submissions (up to 500/month)
- 50 GB bandwidth
- Site search (basic)
- No Webflow badge
What Basic does not include:
- CMS collections — you cannot have a blog or dynamic content pages
- E-commerce
- More than 500 form submissions per month
Basic is right for:
- Personal portfolio sites
- Single-product landing pages
- Simple company marketing sites where all content is hand-coded in the designer
- Brochure sites with 5–20 pages that rarely change
Basic is wrong for:
- Any site with a blog or news section
- Sites where non-developers will need to update content regularly (they would need Designer access to change anything)
If you think you might want a blog or CMS-driven pages at any point, start on CMS — migrating content later is painful.
Webflow CMS Plan — $29/month
CMS is the plan that unlocks Webflow's most powerful differentiator: the visual CMS editor and dynamic content collections.
What CMS adds over Basic:
- Up to 2,000 CMS items (blog posts, team members, case studies, product pages, etc.)
- 3 content editors (people who can update content without accessing the Designer)
- 1,000 form submissions per month
- 200 GB bandwidth
- Rich text fields, reference fields, multi-image fields in CMS collections
What CMS does not include:
- E-commerce
- More than 3 content editor seats
- More than 2,000 CMS items (Business plan for higher limits)
CMS is right for:
- Marketing sites with a blog
- Portfolio sites with case study collections
- Business sites where a content team will update copy, team members, or news
- SaaS product sites with documentation or resource libraries
The CMS plan is where Webflow earns its position as a premium tool. Building a blog in Webflow's CMS is genuinely faster and more capable than WordPress for designers — you define the content structure, design the templates, and the editor experience is clean. Non-technical content editors can update content without touching the design.
Webflow Business Plan — $49/month
Business is for sites that have outgrown the CMS plan's limits or need higher capacity.
What Business adds over CMS:
- Up to 10,000 CMS items
- 10 content editors
- 2,500 form submissions per month
- 400 GB bandwidth
- Better site search with filtering
- Faster CDN priority
Business is right for:
- High-content sites (large blogs, resource libraries, job boards)
- Sites with large content teams needing editor access
- Higher-traffic marketing sites that push bandwidth limits on CMS
- Companies where form volume (lead capture, contact forms) is significant
At $49/month, Business is a meaningful commitment. Before upgrading, verify which specific limit you are hitting — CMS item count, editor seats, form submissions, or bandwidth. Upgrade for the specific reason you need it.
Webflow Enterprise Plan — Custom Pricing
Enterprise is Webflow's offering for large organizations with compliance, security, or scale requirements.
What Enterprise adds:
- SSO and SAML authentication
- Service Level Agreements (SLAs) for uptime
- Custom security review
- Dedicated account support
- Advanced audit logs
- Custom CMS item limits and bandwidth
- HIPAA compliance options (where applicable)
Enterprise pricing requires a conversation with Webflow's sales team. It is not publicly listed.
Enterprise is right for:
- Organizations with IT security requirements (SSO, audit logs)
- Sites with very high traffic where SLA guarantees matter
- Companies in regulated industries that need compliance documentation
Webflow Workspace Plans — 2026 Pricing
Workspace plans are for designers and developers who build Webflow sites. If you are building your own site and hosting it yourself, you may not need a paid Workspace plan — the free tier may be enough.
| Plan | Price | Sites You Can Build | Collaborators | |------|-------|--------------------|-| | Free | $0 | 2 unhosted projects | 1 (just you) | | Starter | ~$19/mo | Unlimited | 3 | | Core | ~$49/mo | Unlimited | 9 | | Growth | ~$149/mo | Unlimited | Unlimited | | Enterprise | Custom | Unlimited | Unlimited + advanced controls |
Workspace plan pricing changes frequently — verify at webflow.com/pricing.
Who needs a paid Workspace plan:
- Freelancers building more than 2 sites
- Agencies building client sites with a team
- Anyone who needs to invite collaborators into the build environment
Who can stay on the free Workspace:
- Solo individuals building and hosting a single site for themselves
If you are a freelancer billing clients for Webflow sites, a Starter or Core Workspace plan is a business cost worth budgeting. The per-site hosting (Site plan) is typically passed through to clients — you pay for the Workspace.
Webflow vs WordPress — Total Cost of Ownership
This comparison matters because WordPress is Webflow's most common alternative, and "WordPress is free" is a common misconception about total cost.
WordPress actual costs (typical small business site):
- Hosting: $20–$50/month (WP Engine, Kinsta, or comparable managed hosting)
- Premium theme: $50–$200 one-time
- Essential plugins: $100–$400/year (security, SEO, forms, backups, caching)
- Developer for setup and maintenance: $500–$2,000+ initially, ongoing as needed
- Updates and maintenance time: 1–3 hours/month
WordPress realistic annual cost: $600–$1,500+/year for a well-maintained site.
Webflow CMS plan actual costs:
- Site plan: $29/month ($348/year billed monthly, less on annual)
- Domain: $15–$20/year (registered separately)
- No plugin costs — most functionality is built-in
- No separate hosting setup — Webflow hosts on its CDN
Webflow CMS realistic annual cost: $350–$400/year.
The comparison is closer than it first appears. WordPress can be cheaper if you are technical enough to self-host on a $5–$10/month VPS and handle maintenance yourself. For non-developers who need a managed, maintained site, Webflow's all-in pricing is often comparable or lower.
Where WordPress still wins:
- Very large sites with complex plugin ecosystems (WooCommerce for e-commerce, LMS plugins for courses)
- Sites where you need server-side scripting or custom backend functionality
- When you have a developer who knows WordPress well and can maintain it cheaply
- E-commerce with complex inventory, shipping, or subscription requirements
Where Webflow wins:
- Design flexibility — Webflow gives you CSS-level control without writing CSS
- Performance — Webflow sites load fast by default; WordPress sites require careful optimization
- CMS editor experience for non-technical content editors
- No plugin maintenance, update management, or security patches to worry about
- Predictable hosting costs
Webflow's Learning Curve — Be Honest With Yourself
Webflow is not a drag-and-drop builder in the Squarespace or Wix sense. It is a visual development environment that maps directly to HTML, CSS, and a CMS. That is its strength. It is also a real learning curve.
Expect to spend:
- 10–20 hours learning Webflow basics if you have design experience
- 30–50 hours before you feel fluent building complex layouts
- Additional time learning the CMS collections system if you use dynamic content
Webflow University (webflow.com/university) is excellent and free. The official courses are worth completing before you try to build a real project.
Who adapts to Webflow quickly:
- Graphic designers with some HTML/CSS understanding
- Frontend developers who want a faster prototyping workflow
- Anyone who has outgrown Squarespace but is not ready to write code
Who struggles with Webflow:
- Complete non-technical users who expect it to work like Wix or Squarespace
- WordPress developers who try to apply WordPress mental models to Webflow's system
- People who need a site live in 48 hours — the learning curve does not compress that fast
Frequently Asked Questions
Can I build a Webflow site for free?
Yes — Webflow's free tier lets you build a complete site and publish it on a webflow.io subdomain. To use a custom domain, you need a paid Site plan starting at $18/month.
Does Webflow have e-commerce?
Yes. Webflow has e-commerce plans separate from the standard Site plans. E-commerce pricing starts higher and includes transaction fees on lower tiers. For simple product sales, Webflow's e-commerce works. For complex inventory management, subscriptions, or large catalogs, dedicated platforms (Shopify, WooCommerce) are better choices.
Do I pay for both a Workspace plan and a Site plan?
If you are building your own site: potentially yes, but a free Workspace may be sufficient if you are building only one or two projects. If you are a freelancer or agency building client sites: yes, you pay for a Workspace plan as your ongoing subscription, and each client site has its own Site plan.
Is Webflow hosting reliable?
Webflow hosts on AWS and Fastly's global CDN. Uptime is generally strong — 99.9%+ for paid plans. For Enterprise, Webflow offers formal SLA commitments.
Can non-developers update a Webflow site?
Yes, using the Editor (separate from the Designer). Content editors can update text, images, and CMS content through a simplified interface without accessing the design environment. This is one of Webflow's better features for teams with non-technical content owners.
What happens to my site if I cancel Webflow?
Your site goes offline — Webflow hosting is tied to your Site plan subscription. You can export your site's HTML, CSS, and JavaScript files before canceling and host them elsewhere, but CMS-driven dynamic content does not export cleanly to static files. Plan accordingly if you think you might migrate away.
Conclusion
Webflow's pricing makes sense once you separate the two billing systems. Workspace plans are for building; Site plans are for hosting. Most individuals and businesses primarily need to think about Site plans.
For a content-driven site with a blog or dynamic pages, the CMS plan at $29/month is the right starting point. It delivers genuine design flexibility, a clean editing experience for content teams, and predictable all-in hosting — no plugins, no server maintenance, no surprise costs.
For a simple static site — portfolio, landing page, or basic company brochure — Basic at $18/month works, but check honestly whether you might want CMS capabilities within the next 12 months.
The learning curve is real. If you are evaluating Webflow, budget time for Webflow University before evaluating whether the tool is right for you — most negative assessments of Webflow come from people who tried to use it before learning how it works. If the learning curve feels steep, Framer is worth evaluating as a more accessible alternative for landing pages and portfolio sites.
